Trong Nhà

Mời

Project 'Mời' is an event that bring the opportunity for people to experience the essence in Vietnamese cuisine as well as the sophisticated culture around the subject.
Author

Hoang Thuy Trang

Category

In the House

representation

The essence in Vietnamese cuisine

Project Mời is an event that bring the opportunity for people to experience the essence in Vietnamese cuisine as well as the sophisticated culture around the subject. Through two main topics: Combinations in Vietnamese cuisine & Dinning etiquette, the project put history culture in the modern setting with the aim to tribute the tradition beauty. From there, Mời hopes to raise awareness of the current generations about how they are forming Vietnamese culture in the present & the upcoming future.

Museum relation

Vietnam National Museum of History (VNMH)

VNMH is a museum devoted to the history of our country. History not just includes the battles & the wars we been through, but is forming form the most common daily life. In fact, VNMH actually has abundance of daily life artifacts, that are usually over-shadowed by the more tremendous & "impressive" artifacts. I think even the tiniest things have amazing stories to tell. As I mention this, from my field trip to the museum, I realized most people come to the museum are one-time-visitor, as they assume they have seen every important things. On the other hand, the current COVID pandemic has proven the importance of regular-visitor, when the border has been closed & their is no new flow of tourist. Therefore, this would be the excellent chance for the museum to optimize one-time-visitor folder & change it to regular & an excellent chance for the ordinary artifacts have their time to shine.

community relation

Meal & Family

The meal has been holding the society, especially in Vietnam. After a long, hard-working day in the hustle & bustle city, who does not longing for the moment of gathering around the table, having meal with their dearest family. Meal, specifically dinner, is the only invariant shared time in the family, the time to bond. And as you may already know, family is the utmost element constructing the society thus the community.

city relation

"Trang An culture"

For ages, Hanoian has been admired for their elegant manner & life style, which also known as the "Trang An culture". Hanoi, as the capital & the leading of national economy, is blessed with the essence of cuisine from the three regions of Vietnam. That gradually forming the fine palette that Hanoian has been famous for. Gourmet & elegant as we are, Hanoi people are very precise when it come to dinning. Not only how to eat says a lot about a person, table manner are also regarded. Just as the way people enjoy the food can tell where they come from, their dinning etiquette can reveal their family education.

Design Brief

Design Brief

Design Brief

Design Brief

Design Brief

Design Brief

Design Statement
The project aims to create an event where audience can immerse themselves to experience, to learn & to have their own opinions about the tradition Hanoi cuisine & its surrounding culture.
Target Audience

The project aims at:

  • Young adults, who were born & raised in the more modern & open time
  • Foreigners, who are curious to explore the culture of Vietnam
Concept model

The concept is inspired by the image of the dinning tray. The dinning tray is the best representation for the cuisine culture in Vietnam & especially, Hanoi. The fact that a tray includes all the nutrition & it is arranged so that the wet & the dry, the greens & meat dish would be placed next to each others, creating a yin & yang harmony is the perfect example for the meticulous of Hanoian. Whereas the chopsticks being put interleaved between the bowl, making it the sun ray where the sun is the tray & in the middle is the dipping sauce, the soul of Vietnamese cuisine. This dipping sauce is customized accordingly to the meal, which show the gourmet of the Hanoi people.

Experimentation

Experimentation

Experimentation

We create attention

Experimentation

Experimentation

Experimentation

We create attention

Event Showcase

(click to see full images)

No items found.
No items found.

Other projects from this author

Other projects from this author

Other projects from this author

View more projects

Other projects from this author

Other projects from this author

Other projects from this author

View more projects

Other projects from this author

Other projects from this author

Other projects from this author

View more projects

or

Start the conversation

Start the conversation

Start the conversation

Start the conversation

Let's talk!

Please feel free to drop us any messages. We are open to hear any feedbacks, questions, and ideas regards to the exhibition and the team ourselves.
Contact